Institutional research#1

Respect is a New York based magazine primarily focusing on hip hop.Founded in 2009 by Jonathan Rheingold and edited by RapRadar's Elliot Wilson. Respect covers hip hop culture, focusing on music photography and style. Unlike regular mainstream hip-hop magazines Respect aesthetics is more highbrow targeting an intelligent audiences.The cover above demonstrates the factors in which the publishers want to convey and appeal to their target audience, This is shown with the high quality finish using a high production value in order to produce such high quality photos as well as star marketing with the infamous and respectable Jay-Z.