Why will my magazine be a success?

I believe my magazine will be a success due to its focus on new inspirational artists rising up in the industry and new take on modern day celebrities appeal to a individualist target audience as well as the mainstream readers.The idea behind my magazine was to influence aspires and let people know about upcoming stars rising to fame within the music industry. this quite large target audience will allow the magazines popularity to spread vastly over a short period of time. The nature of the magazine will also allow reader to post their comments and share thoughts and opinions about new artists rising up in the Modern rock community this helps create a sense of belonging in the reader as they begin too feel like an involved member in the society that "SMASH" magazine will form I believe this is the most effective way a magazine can run Therefore it will create a new method in which the consumers share their views help producers and artists with valid contributions ,giving them feed back and how they could become more successful, this would also be incredibly important to the growth of the genre.

Another reason in which I believe my magazine will become a great success is due to its value for money, "SMASH" will offer tons of exclusive new and feedback sparking off a revolutionary way in how modern rock is depicted in society by the use of connotations and iconography within the magazine. Therefore "SMASH" will be an extremely important asset and 'tool' to those within and without of the music industry. Thus my magazine will be a great success due to its connection with the audience, feedback method, great exclusive information to those in the industry and those who wish to get involved and finally it's incredible content.

PLANNING

This will follow and support the planning of my rock music magazine. Exploring layout ,color ,fonts camera shot/angles lighting themes and connotations surrounding the Rock genre. Due to Rock being such a vast genre to explore I will be primarily focusing on Modern rock as this will help to maintain and support a target audience, and so I aim to closely direct my music magazine at those aged 16- 25 who wish to discover new upcoming artists as well as share there thoughts and words about the Modern rock community.

Working title:	SMASH.	"SMASH." is a word with a powerful meaning that strikes the viewer and that supports the genre. this will help the magazine stand out from others that may be surrounding it in a store.
Genre:	Modern rock magazine.	Due to that being the target brief
Target Audience:	Young men and women aged 16-25, individualists as well as Main streamer's.	This is the target audience due to Modern rock being seen as a trend set by younger generations
Price:	£4.99	Seeing existing music magazines a sensible price to set for my Rock magazine would be £4-4.99 as the magazine needs to make a profit in order to be successful.
Convergence:	Informal language	This is so reader can be drawn into a social group in which they can get involve in the Rock community ,whilst discovering new artists and making a valid contribution to the community.
Feedback from primary research will act upon	Primary research shows that the target audience want to know what to do for fun as well as being informed with exclusive news and interviews	I will act upon this and “smash” the two together and make them the main focus of the magazine

REPRESENTATION:                                                                                          Why?

Choice of model on front cover:

An attractive female expressing connotations of superiority as well as demonstrating a strong rebellious attitude.

This will help to explore the connotations I am trying to express encoding iconography of the Rock genre.Capturing rebellious attitudes associated with the target audience as well as this the use of a female model will draw the viewers attention as it breaks away from the mainstream representations and masculine views about the specific genre therefore appealing to both male and females with the audience.

PHOTO-SHOOT FRONT COVER:                                                                 Why?

Location:	In a classroom using a white sheet and backing lights.	This allows the audience to depict the magazine as being of a high value.
Props:	Guitar	This connotes the Rock genre as the Guitar will be positioned in a motion as though it is about to be "Smashed"
Costume:	Informal clothing	Again conveying the genre and making the target audience clear.
Shots:	Wide shot ,Close-up,low Angle or Eye line match.	This will convey the Model a being a strong dominant female.
Gestures/Body language:	Swing guitar downward, Direct mode of address through the use of eye contact.	Thais will help break down the fourth wall and create a connection between the viewer and the magazine.

PHOTO-SHOOT CONTENTS PAGE:                                                                            Why?

1.

Location:	class room using a white sheet and backing lights.	This shows that the model is the main focus within the features section.
Models:	Attractive female model	Draws in the male reader.
Props:	none	Demonstrates that rock can be seen a canvas ready to be used in order to express many new ideas.
Costume:	informal- use of a big jacket	This will break the stereotypes of weak feminine characters.
Shots:	Close up	Helps to convey the expression of determination as a new artist
Gestures/Body language:	Looking away from the camera as though see is lost in the desire to chase her dreams.	This will inspire readers and cause them to continue reading.

2.

Location:	Out doors possibly against a worn out brick wall.	This express' connotations of danger and a rebellious attitude expressed within the rock genre.
Models:	Male wearing denim clothing	This will create a sense of familiarity for the viewer as worn denim is closely associated with rock.
Props:	Guitar	A symbol of Rock.
Costume:	informal	attracts individualists
Shots:	Wide shot, low angle.	Captures the scene and helps to express the connotations I am trying to convey.
Gestures/Body language:	Looking toward the reader.	This is due to the relationship this builds with the reader and so will create a sense of curiosity in the reader.

3.

Location:	In a classroom using a white sheet and backing lights	Causes the viewer to believe the magazine has a high production value.
Models:	Male or Female	Shows diversity within the magazine as well as appealing to both target audiences
Props:	Microphone	Shows the load explicit nature of rock
Costume:	Informal clothing mainly using the colour black.	Depicts the genre to be 'dark' in attitude.
Shots:	Mid shot.	Capturing the emotion and mood of the model.
Gestures/Body language:	strong dominate posture demonstrating that the model is a strong individual.	This supports and attracted the individualists within the target audience.

Institutional research #3

Classic rock is a British magazine dedicated to the radio format of 'Classic Rock', published by Teamrock who are also responsible for its sister publication metal hammer although focusing on the key bands from the 1960's through to the early 1900's, it also includes articles of new and upcoming artist that seem worthy.Using the cover model 'Lemmy' the target audience and genre is clearly depicted to the audience trough the use of he's clothing depicting the persona of a 'Rule breaker'.On top of this typography is used to break the foundations of a regular magazine using vulgarities and a font that draws in the attention of the viewer.

Institutional research#2

Q magazine is a popular music magazine which is published monthly in the United kingdom. The magazine is currently being published by a German publishing company known as 'Bauer Media'which is based in Hamburg whilst having fifteen firms in other countries around the world. This particular edition of 'Q' is clearly representing connotations of the Rock genre as a whole through the use of many factors such as the Model used on this front cover demonstrating imagery of Danger, Violence and Aggression. These themes are expressed by the repetitive use of the colour red and expression on the models face, this hateful expression is then exaggerated by the use of 'fire spitting' in which the band in concealed creating imagery of a dragon or possibly the devil.

Institutional research#1

Respect is a New York based magazine primarily focusing on hip hop.Founded in 2009 by Jonathan Rheingold and edited by RapRadar's Elliot Wilson. Respect covers hip hop culture, focusing on music photography and style. Unlike regular mainstream hip-hop magazines Respect aesthetics is more highbrow targeting an intelligent audiences.The cover above demonstrates the factors in which the publishers want to convey and appeal to their target audience, This is shown with the high quality finish using a high production value in order to produce such high quality photos as well as star marketing with the infamous and respectable Jay-Z.

Rock magazine moodboard.

Above is a mood-board in which i am using to gather research above the genre as well as the target audience. Through the use of this research i can understand a deduce that my target audience is mainly constructed of individualists and trend setters this is due to the violent and somewhat 'Gothic'nature of the genre, exploring themes of aggression and anger.

Information about rock.

Rock music is a genre of popular music that originated as "rock and roll" in the united states during the 1950's later developing into many different sub-genres and styles of music an example of this would be Art rock , Emo and Brit-pop. Rock was heavily influenced by rhythm, blues and folk and so has impact upon the genre expanding its audiences.

Music magazine annotation #1

Music magazine annotation #2

Music magazine annotation #3
               

 Music magazine annotation #4

College magazine contents page

College magazine front cover

PRELIMINARY TASK:  MY MAGAZINE PROPOSAL                                               Why?

Working title:	Smash	It’s a would with a powerful meaning behind it as well as being unusual for this genre of magazine and so will hopefully draw the attention of a passer-by
Genre:	College mag	Due to that being the target brief
Target Audience:	Teenagers, aspires	This is the target audience because college magazines would not have information that anyone outside of this audience would be interested in.
Price:	£2	Due to the survey results most people stated that they would pay for a £2-2.99 college magazine
Convergence:	Combination of both an informative and social	This is so reader can be drawn into  a society in which they are heavily informed about what’s going on as well as being socially involve and having fun.
Feedback from primary research will act upon	Primary research shows that the target audience want to know what to do for fun as well as being informed with exclusive news and interviews	I will act upon this and “smash” the two together and make them the main focus of the magazine

REPRESENTATION:                                                                                          Why?

Choice of model on front cover:

Model will be a smart young male or female that’s teenagers going into college can aspire to.

This will make the target audience clear and so influence the audience and possibly lead to a purchase.

PHOTO-SHOOT FRONT COVER:                                                                 Why?

Location:	Lawn with building within the background	This familiarizes the audience with the campus and scenery within a college.
Props:	Books or folders	Books and folders will show viewers that this is a serious magazine as well as contrasting with the title also showing its informal
Costume:	Smart suit	Again showing the magazines seriousness and contrast to the title
Shots: Different angles?	Medium Close-up High angle	This will interact with the target audiences looking at the person in the picture as someone they can look up to and wish to be like.
Gestures/Body language: Different poses?	Strong poses to convey dominance	This will give a vibe of “I’m more successful than you” and so draws in aspires

PHOTO-SHOOT CONTENTS PAGE:                                                                            Why?

1.

Location:	Lawn	It’s a bright and beautiful place this depicts the college as somewhere you would want to be.
Models:	Murphy	A creative individual and is very welcoming to new people.
Props:	A book	A symbol of greater education.
Costume:	Smart suit or formal clothing	Shows Murphy is a smart young man
Shots:	Close up mid shot	Targets aspires who look up to people like Murphy.
Gestures/Body language:	Looking straight towards the camera	This engages with the audience and draws their attention.

2.

Location:	Study zone	A quite area in order to show the serious side of our sixth form.
Models:	Roden	He’s a smart student that is serious about reading and education.
Props:	Books/folders	A symbol of greater education.
Costume:	Smart suit or formal clothing	Show he is a well presented individual.
Shots:	Close up mid shot	Makes the audience believe they are in the room with Roden.
Gestures/Body language:	looking into book	This shows that he is drawn into the atmosphere and so is not distracted by his surroundings.

3.

Location:	Outside the school building	This gives the viewer an understanding of how the building looks so it welcomes them if they come to the college.
Models:	Morgan	A smart well-presented young woman that can be seen as an example for the younger generations.
Props:	Folder	Symbol of greater education.
Costume:	formal clothing	Shows she is as smart person who is serious about her work.
Shots:	Low angle full body shoot	Targets the female aspires within the audience.
Gestures/Body language:	Smiling towards the camera making eye contact.	Engages with the audience and draws them in by giving off a welcoming vibe.